We love creating commercial content, especially when we get to feature products we use in our line of work. The 2Big RAID by LaCie - happens to fall into that category. To showcase the launch of this new RAID for LaCie, we used a combination of live action footage, screen capture on-location, and animated graphic text call outs to showcase key features. The spot was shot in one production day, on-location in Boulder, Colorado.
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