Simplicity

Boar's Head Brand

Locations

  • Charlotte, NC
  • A G E N C Y
  • Mode.

We’re all searching for Simplicity.

Simplicity in our homes, so we can focus on what really matters. In our food, so we can share pure and honest goodness with our families. And throughout our lives, so we can savor meaningful moments of natural joy and wonder.

To debut Boar's Head's new line of all-natural and organic meats and cheeses, we teamed up with their Digital Agency of Record, MODE, to complete the production and post production of a series of commercials targeted at broadcast, web placement, and in-store promotions. 

Production for all spots was shot over (4) shoot days in Charlotte, NC and we were grateful to maintain a close collaborative working relationship with the MODE creative team and beautifully talented Director, Lauren Harring, as La Storia completed the post production and custom music composition for all spots. 

 

 

Credits

  • Director Lauren Harring
  • Director of Production Nicole Reyes
  • Editor RC Walker
  • Director of Photography RC Walker
  • Producer Molly McKinney
  • Gaffer Steve Lang
  • Key Grip Danny Morganelli
  • Grip Cory Skipper
  • AC Dennis Kuhnel
  • Food Stylist Bree Williams
  • Asst Food Stylist Karla Cruz
  • DIT Kiernan McMahon
  • Props Stylist Christina Hussey
  • Props Stylist Megan Forbes
  • MUA Ali Fuentes
  • Asst MUA Sarah Broyhill
  • Wardrobe Stylist Chelsea Kimrey
  • PA Jarrad Blackwell
  • Location Scout Karl Golden
  • Casting Directions USA
  • Custom Music Composition Coupe Studios

Equipment

  • 3 Ton Grip Truck
  • 8K RED Weapon
  • HMI 1200 Cine Par
  • HMI 4K Par-plus
  • LitePanel Astras
  • M-90
  • S60 ARRI SkyPanel
  • Sigma Cine Prime & Zoom Lenses

Awards

  • 2020 GOLD Telly Award Non-Broadcast: Videography / Cinematography